We believe learning should work for every child.
Not just the ones who fit the system.
Not just the ones who can sit still, focus easily, or learn the “expected” way.
Every child deserves to feel capable, confident and supported in how they learn.
The Problem
But for many children, that’s not the reality.
They fall behind, they lose confidence and they become frustrated, disengaged,
or overwhelmed. Not because they can’t learn, but because the support
around them isn’t always able to adapt to how their brain works.
The Shift
We can’t teach a child who doesn’t feel ready to learn.
Real learning starts with:
Feeling safe
Feeling regulated
Feeling understood
When children are supported in the way they need, everything changes.
What We’re Building
Coach Aandi was created to support that shift. Not as another learning tool,
but as a new way to support children in real time.
Coach Aandi works alongside a child’s learning, responding to how they feel,
how they engage and what they need in the moment.
It combines, personalised learning, emotional and behavioural support
and practical strategies that build confidence over time, so more children
can experience learning in a way that works for them.
Our Story
Coach Aandi was created by Belinda Vesey-Brown and Gerard Blokdijk,
combining lived experience, learning insight and technology.
As a parent, Belinda saw first-hand how children can struggle in a system
that isn’t designed for how they learn. She didn’t just want to create a better tool,
she wanted to be part of a bigger shift in how learning is supported.
Gerard brings deep experience in building scalable technology platforms, helping turn that vision into something practical, responsive and accessible for families and schools.
This isn’t about replacing teachers or changing children. It’s about supporting
both by creating tools that adapt to the child and work alongside the people
already doing their best to help them.
Our Mission
Our goal is simple: To help as many children as possible feel confident,
capable and supported in their learning.
We measure success not by features or growth but by the number of
children who are better off because of Coach Aandi.
Guided by Experts in Learning and Development
Maria JohnsonPrimitive Reflexes
Sarah CharltonDyslexia
Carlyn CooperOT - Neurodiverse
Louise DebreczenyVisual Learning
Tim HansenMusic for auditory learning
Kylee LeotaRegulation and Zones of Genius
We’re still building.
Coach Aandi is evolving alongside the families, educators and specialists
who use it. We believe the best solutions are not built in isolation but shaped
by the people they’re designed to support.
When you join Coach Aandi, you’re not just using a product. You’re part of a
growing community working toward a better way for children to learn.